CAGR: 5.7%Current Market Size: USD 148.90 Million Fastest Growing Region: MEA
Largest Market: North AmericaProjection Time: 2022-2029Base Year: 2021
Global Breastmilk Storage Bags and Bottles market is expected to grow from USD 148.90 million in 2021 to USD 227.64 million by 2029, at a CAGR of 5.7% during the Projection period 2022-2029. The growth of this market is mainly driven owing to the increasing number of working women.
Breast milk can be kept in breastmilk storage bags for up to four hours by nursing women. These pre-sterilized bags have the durability to survive freezing and thawing. Breastmilk storage bags come with a firm seal and do not tear or break easily, in contrast to conventional plastic bags. It is a practical way to transport, store, and preheat extracted breast milk. According to Deborah Campbell, a neonatologist at The Children's Hospital at Montefiore in the Bronx, New York, unspoiled, freshly pumped breast milk can only be left out at room temperature for no more than four hours. If it has been more than four hours, you must discard it. The best choice for storing breast milk is in bottles and bags. Depending on whether they intend to freeze the milk, women opt between two- or four-ounce storage bags. Increased demand from mothers of twins and triplets, as well as an increase in the number of mothers with decreased milk supplies, are all contributing factors to industry growth. Industry fads including the development of breastmilk banks, BPA-free items, and specialized coolers are also gaining traction. For instance, according to the World Bank and International Labor Organization's most recent statistics, 46% of women worldwide are working, and this number is predicted to increase in the future. Therefore, the breastmilk storage and feeding segment are anticipated to rule the market over the Projection period as the percentage of women working increases.
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Market Dynamics:
Drivers:
Worldwide, especially in Asia and Africa, the number of newborns or infants is rapidly rising. By 2050, 15 of the 20 most populated nations will be found in the continents of Africa and Asia. According to UN statistics, more than 130 million infants are born annually, or almost 250 babies per minute. Worldwide demand for milk storage bottles and bags will rise as a result of this. mostly in Asian nations including China, India, Australia, and Japan, among others.
Growing E-Commerce industry
Over the past few years, there has been a growth in the need for infant care items such as breast pumps, diapers, wipes, bottles, and bags for storing breast milk, etc. The market for breast milk storage bottles and bags is anticipated to grow significantly during the Projection period due to the development of e-commerce, which has made it possible for manufacturers and suppliers working in the baby care sector to sell their goods online. To meet the rising demand from consumers worldwide, producers and distributors of baby care items are now selling their goods on various e-commerce platforms and company-owned websites.
Restraints:
One of the main restraints to the growth of the global market for breastmilk storage bottles and bags is the accessibility of less-priced substitutes for nursing supplies. Important competitors who offer formula milk are steadily introducing new products to grow their market share. Mothers prefer the natural technique of breastfeeding over artificial alternatives, and this choice for breastfeeding supplies includes breastmilk storage bottles and bags. These factors may limit the market's ability to grow as Projectioned.
Opportunities:
One of the major drivers of the expansion of the global market for breastmilk storage bottles and bags is the increase in the proportion of working women. The demand for practical baby care products, such as breastfeeding accessories like storage bags and bottles, has increased due to the rising number of working mothers worldwide. As the average family income improves, it is also projected that the US market for baby care products, including the market for nursing supplies, will expand.
Challenges:
Stringent regulations related to the use of breastmilk storage bags and bottles challenges the market’s growth. Furthermore, the stern guidelines and regulations related to the storage of breastmilk and illegal sale of breastmilk challenges the market’s growth. There are also strict regulations related to the use of raw materials for manufacturing breastmilk storage bags and bottles which affects the quality of the milk also challenges the breastmilk storage bags and bottles market.
Segmentation Analysis:
The global Breastmilk Storage Bags and Bottles market has been segmented based on product, type, distribution channel, and regions.
By Product Type
The product segment includes bags and bottles. The bottles segment led the largest share of the breastmilk storage bags and bottles market, with a market share of around 57.8% in 2021. There is a large population of working women in industrialized economies like the US, the UK, and others. Women prefer bottles over bags as they are easy to carry, sturdy, less prone to leakage, easy to fill, and more. These factors are likely to drive the bottle segment during the Projection period.
By Distribution Channel
The distribution channel segment includes offline and online. The offline segment led the breastmilk storage bags and bottles market, with a market share of around 63.08% in 2021. The offline distribution channel segment includes convenience stores, specialty shops, hypermarkets, and supermarkets. The overall sales of breastmilk storage bags and bottles have surged due to notable growth in the number of supermarkets and hypermarkets. Additionally, offline retailers promote category growth by providing various options and the ability to scan product specifications before any transaction.
By Regional Analysis:
The regions analyzed for the breastmilk storage bags and bottles market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. The Asia Pacific region dominated the breastmilk storage bags and bottles market and held the 38.6% share of the market revenue in 2021.
Global Breastmilk Storage Bags and Bottles Market- Country Analysis:
Germany's Breastmilk Storage Bags and Bottles market size was valued at USD 43.9 million in 2021 and is expected to reach USD 69.4 million by 2029, at a CAGR of 5.9% from 2022 to 2029.
Germany has been one of the leading regions with a high working women population in Europe. During the projected period, the market for breastmilk bags and bottles would benefit from factors such as the rise in the number of working women. Breast milk storage is becoming more and more necessary due to working women's hectic lifestyles. In addition, the rise in disposable money affords women the means to purchase these goods. A major element that will support market expansion is the accessibility to a wide range of convenient nursing products.
China’s Breastmilk Storage Bags and Bottles market size was valued at USD 78.92 million in 2021 and is expected to reach USD 138.67 million by 2029, at a CAGR of 7.3% from 2022 to 2029. Due to the vast unexplored prospects in the area, the market for breastmilk bags and bottles in China has risen quickly in recent years. Furthermore, the region's demand for breastfeeding bottles and bags is projected to increase due to the region's growing population, rise in the number of working women, and supportive government healthcare programs.
India's Breastmilk Storage Bags and Bottles market size was valued at USD 43.9 million in 2021 and is expected to reach USD 69.4 million by 2029, at a CAGR of 5.9% from 2022 to 2029. The primary factor driving market expansion is the rising birth rate. According to Knoema, India had 17.4 births per 1,000 inhabitants as of 2020. Additionally, the number of working women in India is expected to grow.
Key Industry Players Analysis:
To increase their market position in the global breastmilk storage bags and bottles business, top companies focus on tactics such as adopting new technology, mergers & acquisitions, product developments, collaborations, partnerships, joint ventures, etc.
Latest Development:
Report Metrics
Report Attribute |
Details |
Study Period |
2021-2029 |
Base year |
2021 |
CAGR (%) |
3.9% |
Market Size |
USD 5.7 billion in 2021 |
Forecast period |
2022-2029 |
Forecast unit |
Value (USD) |
Segments covered |
Product Type, End-User, Distribution Channel and Regions |
Report Scope |
Revenue forecast, competitive landscape, company ranking, growth factors, and trends |
Companies covered |
Acute Ideas Co. Ltd., Ameda Inc., Babisil Products Co. Ltd., Baby Amore, Brainbees Solutions Pvt. Ltd., Dr.Browns, Hong Kong Trade Development Council, Junobie in Indiana, Lansinoh Laboratories Inc., Mayborn Group Ltd., Medela AG, NUK USA LLC, Philips International BV, Pigeon Corp., Shoplet, Summer Infant Inc., The Angelcare Holding Inc., among others. |
By Product Type |
|
By End-User |
|
By Distribution Channel |
|
Regional scope |
|
Scope of the Report
Global Breastmilk Storage Bags and Bottles Market by Product Type:
Global Breastmilk Storage Bags and Bottles Market by End-User:
Global Breastmilk Storage Bags and Bottles Market by Distribution Channel:
Global Breastmilk Storage Bags and Bottles Market by Region:
Global Breastmilk Storage Bags and Bottles market size was USD 148.90 million in 2021.is expected to reach USD 227.64 million by 2029, at a CAGR of 5.7% from 2022 to 2029.
Asia Pacific region dominated the breastmilk storage bags and bottles market and held the 38.6% share of the market revenue in 2021.
Leading market players active in the global Breastmilk Storage Bags and Bottles market are Acute Ideas Co. Ltd., Ameda Inc., Babisil Products Co. Ltd., Baby Amore, Brainbees Solutions Pvt. Ltd., Dr.Browns, Hong Kong Trade Development Council, Junobie in Indiana, Lansinoh Laboratories Inc., Mayborn Group Ltd., Medela AG, NUK USA LLC, Philips International BV, Pigeon Corp., Shoplet, Summer Infant Inc., The Angelcare Holding Inc., among others.
United States, Germany, United Kingdom, China, and France.
Offline segment witnessed a significant share in the Breastmilk Storage Bags and Bottles market with a market share of around 35.1% in 2021
Political Factors- Laws in breastmilk storage bags and bottles vary, and regulations in related industries also impact the breastmilk storage bags and bottles industry. Breastmilk Storage Bags and Bottles is a privately run, entirely owned subsidiary with strong government support in India. It enjoys solid links with the political parties, which gives it an advantage when new policies are being developed. It can include its ideas into those policies regarding how they can impact the sector and the firm. Government policies significantly impact breastmilk storage bags and bottles' success.
Economical Factors- The accessibility of less-priced substitutes for nursing supplies. Important competitors who offer formula milk are steadily introducing new products to grow their market share. Mothers prefer the natural technique of breastfeeding over artificial alternatives, and this choice for breastfeeding supplies includes breastmilk storage bottles and bags, which might restrain the market’s growth. Since milk is a perishable good, the price of bottles and bags used for storing mother’s milk are kept reasonable, so that the one who wishes to purchase opt ut owing to the high price. Random price changes could lead to fierce market competition, which would ultimately have negative long-term effects on all players.
Social Factor- Customers believe that a brand produces high-quality goods and promotes healthy living. To remain competitive, this customer belief must always be met. It's critical to stay ahead of the competition by following evolving trends if you want to stay relevant. Launching new goods and services that meet consumer needs is of utmost importance. Breastmilk Storage Bags and Bottles can boost its profitability while also satisfying the market need by working to increase its capacity to create packaged goods, which has been on the rise in popularity. Manufacturers have played a significant role in uplifting the community by hiring most locals in its operating regions.
Technological Factors- In recent years, Breastmilk Storage Bags and Bottles manufacturers have used various techniques to streamline their operations. By doing this, it has ensured that technology is used wisely. The corporation uses a cloud-based service to store all of its data and keep track of various actions that take place throughout everyday business operations. They have created a smartphone app that uses IoT to identify and GPS track all of their tankers, keep an eye on the temperature in their storage, and deploy trucks. To identify evolving trends and alter their goods, companies use analytics.
Environmental Factors- The manufacturers of breastmilk storage bags and bottles have taken on several social issues and are working to make a difference in them through various projects. The preference for using environmentally friendly raw materials for manufacturing bags and bottles for storing breastmilk has contributed to the development of the market. However, there are still several small and medium enterprises producing breastmilk storage bags and bottles with cheap raw materials that hamper the environment and produce pollution.
Legal Factors- Manufacturers of breastmilk storage bags and bottles are constrained by several legal issues. Organizations are required by law to abide by numerous rules. It might cover things like labor regulations, pay legislation, rules about the environment, employee perks, taxes, and product quality, among other things. To maintain service throughout the nation, all of these must be followed. Various government institutions set them. A group of experts must constantly monitor compliance with the implemented adjustments. Laws about employee health and safety, product quality, and hygiene must be adhered to. In addition to these, the business must ensure that it does not violate anyone's or any entity's intellectual property rights.
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