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Herbal Beauty Products Market Size By Product (Fragrance, Skin Care, Hair Care, and Others), By End-User (Women and Men), By Distribution Channel (Pharmacy & Drug Stores, Hypermarkets, E-Commerce, and Others), Regions, Segmentation, and Projection till 2030

CAGR: 5.5%Current Market Size: USD 80 BillionFastest Growing Region: APAC

Largest Market: North AmericaProjection Time: 2023-2030Base Year: 2022

Global Herbal Beauty Products Market- Market Overview:

The global herbal beauty products market is expected to grow from USD 80 billion in 2022 to USD 122.7 billion by 2030, at a CAGR of 5.5% during the Projection period 2023-2030. The demand for inexpensive, natural beauty products is likely to increase among both men and women over the course of the Projection period, driving the market for herbal beauty products.

Herbal beauty products are those goods that have the desired physiological qualities, such as smoothing appearance, healing properties, and conditioning properties. Natural plant extracts, plant roots, and plant leaves are used to create chemical-free herbal beauty products. The market for herbal beauty products is anticipated to expand as a result of rising demand and their low or nonexistent adverse effects. Additionally, rising consumer spending on cosmetics and personal care items is anticipated to fuel market expansion. Increasing emphasis on appearance and good looks, together with rising consumer acceptance of herbal products, are some of the factors that are anticipated to support market growth globally. The market is expanding as a result of rising demand for beauty products devoid of chemicals and rising consumer awareness of cruelty-free cosmetics. The sales of herbal beauty products are anticipated to be impacted by the huge rise in the influence of social media and beauty blogs that promote the advantages of herbal beauty products. In addition, herbal beauty products are appropriate for all skin tones and come in a variety of items like foundation, eye shadow, and lipstick. Before the coronavirus pandemic broke out, the main market movers were alterations in people's lifestyles, increases in disposable income, and escalating concerns about physical appearance. The market has, however, seen a fall in the first-quarter growth rate since the start of 2020. Consumer demand for beauty products has substantially decreased as a result of the global financial crisis, and many cosmetic businesses have shut down their production facilities because of a labor shortage.

Sample Request: - Global Herbal Beauty Products Market

Market Dynamics:

Drivers:                          

  • Rise in Demand

The demand for herbal beauty products is rising as a result of rising disposable income and changing lifestyles of people around the world. The use of natural and organic cosmetics for anti-aging, hair care, and other purposes is becoming increasingly popular in Europe, which is fueling the expansion of the herbal beauty industry there. The Center for the Promotion of Imports estimates that in 2021, Europe will account for close to 31% of the worldwide market for organic cosmetics. Another element driving the market's expansion is the government's strict rules on the materials used in cosmetics. For instance, The Cosmetic Regulation, 76/768/EEC, according to the European Union, regulates cosmetic components with the goal of producing safe cosmetic products for human consumption.

Restraints:                                             

  • High Cost

Herbal products are comparatively more expensive and premium priced than synthetic beauty products are herbal alternatives. This aspect is restricting the market for natural beauty products. High and unstable pricing of essential raw materials, labor-intensive production procedures, and expensive product certification procedures are some of the major factors that influence the cost of herbal beauty products. The leading producers of herbal beauty products see their gross margins drop as a result of the high cost of raw materials. A significant amount of upfront investment is also required for the pricey product certification procedure. Additionally, big producers of herbal beauty products have substantial labour costs. This overall issue serves as a market restraint for herbal beauty products.

Opportunities:

  • Wide Range of Products

One of the primary growth drivers is expected to continue to be the increasing availability of a wide range of herbal beauty products in retail establishments. Major firms in the herbal beauty industry are more likely to produce new products and provide them at competitive prices as a result of the intense competition. Beauty brands are using cutting-edge strategies to obtain an advantage over competitors. Budget-friendly goods are being introduced by certain luxury companies, while innovative beauty products made with exotic herbal elements are being introduced by more modest names in the market. For instance, the Indian natural beauty company Lotus Botanicals introduced a new premium clean beauty brand in 2021 as part of the growth of its business portfolio.

Challenges:

  • Availability of Fake Products

The availability of fake beauty goods is another issue that big businesses in herbal beauty products deal with. Many consumers can't tell the difference between natural beauty products and deceptive advertising claims. Due to market restrictions, a sizable portion of consumers chooses pseudo-products as a result, which is a factor impeding the market's acceptance of herbal beauty products masquerading as herbal beauty products.

Segmentation Analysis:

The global herbal beauty products market has been segmented based on product, end-user, distribution channel and region.

By Product

The product segment is fragrance, skin care, hair care, and others. The skin care segment led the largest share of the herbal beauty products market with a market share of around 39% in 2022.  The development is linked to a greater understanding of the health benefits of herbal beauty products, such as improved skin, a reduction in acne, and the removal of fine lines to delay the aging process. Segment expansion is anticipated to be fueled by rising consumer demand for skincare and hair care products. A line of 15 herbal/natural actives-based sun protection products for various skin types was introduced in 2017 by VLCC, a major wellness player in South Asia and the Middle East.

By End-User

The end-user segment is women and men The women segment led the largest share of the herbal beauty products market with a market share of around 55% in 2022. The market has been driven by women's increasing awareness of personal hygiene throughout time. Women in the United States spend about USD 300,000 on skincare over the course of their lives, which is much more than men do, according to a 2017 SkinStore survey of women. This has prompted numerous manufacturers to introduce new items to the market. For instance, the upscale women's brand Just Herbs offered 70 stock-keeping units of skincare, bath, and body goods at their retail locations throughout the world in December 2019. Women's selection of herb-enriched skin tint, light-coverage tinted moisturizer, and Sapta Jal, a herbal water makeup remover, were all included in the inventory.

By Distribution Channel

The distribution channel segment is pharmacy & drug stores, hypermarkets, e-commerce, and others. The hypermarkets segment led the largest share of the herbal beauty products market with a market share of around 40% in 2022. These stores have trained staff members who are generally knowledgeable and work extremely creatively to offer the consumer high-quality services that ultimately have a beneficial impact on the salability of the goods. To reach the widest possible client base, major market players like Walmart, Aldi, Target, and SPAR are expanding the number of their shop locations in attractive regions like Germany, the United Kingdom, China, and the United States.

Global Herbal Beauty Products Market - Sales Analysis.

The sale of the herbal beauty products market expanded at a CAGR of 4.4% from 2016 to 2022.

The products used on the face or body to change or improve the appearance of the face or the texture of the body are referred to as cosmetics. Natural substances that influence skin functions and supply nutrients for healthy skin and hair can be found in products known as herbal cosmetics. These substances are derived from a range of natural sources. These goods don't include any artificial ingredients that are bad for your health. One of the main drivers of market expansion throughout the projection period is the population's rising expenditure on lifestyle and appearance. The growing emphasis on aesthetics and expanding consumer acceptance of herbal products are also anticipated to support market expansion during the Projection period.

The popularity of international brands, preferences for chemical-free cosmetics, and rising consumer awareness of cruelty-free beauty products all contribute to the need for herbal cosmetics. Additionally, the market is anticipated to gain from the huge rise in the popularity of social media and beauty blogs that promote the advantages of herbal beauty products. But it's anticipated that changing customer choices would limit market expansion. A significant obstacle to the market's expansion over the Projection period is the lack of raw materials and the high cost of herbal goods, which are more expensive and premium-priced than synthetic beauty products.

Thus, owing to the aforementioned factors, the global herbal beauty products market is expected to grow at a CAGR of 5.5% during the Projection period from 2023 to 2030.

By Regional Analysis:

The regions analysed for the herbal beauty products market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. The North America region dominated the herbal beauty products market and held a 38.2% share of the market revenue in 2022.

  • The North America region witnessed a major share. The market in the region has been driven by rising consumer demand for green label items and their willingness to pay higher costs for goods made with natural components. Consumers in the United States are more likely to be interested in environmental protection and green development. They are actively taking part in demonstrations against businesses that damage the environment and nature. The popularity of herbal beauty products motivates producers of such products to reconsider their entire line of products in addition to focusing on cruelty-free cosmetics. Due to growing knowledge of the advantages of using herbal ingredients, there is an increase in demand for herbal beauty products in the U.S.
  • Asia-Pacific is anticipated to experience significant growth during the Projection period. The demand for green-label skincare cosmetics among consumers who are health aware is predicted to propel market expansion. Key manufacturers have a huge chance to serve the market by developing new herbal goods as consumer preference for herbal and natural cosmetics continues to grow. For instance, numerous businesses are introducing herbal items to fulfil the rising demand for cosmetics in Japan. For instance, Shahnaz Husain introduced a moisturising cream variation that contains a natural herbal composition enhanced with dates, honey, and rose water distillate, which offers the maximum amount of hydration. Rose water maintains the skin's hydration and aids in the healing process.

Global Herbal Beauty Products Market - Country Analysis:

  • Germany

Germany's herbal beauty products market size was valued at USD 5.8 billion in 2022 and is expected to reach USD 8.9 billion by 2030, at a CAGR of 5.6% from 2023 to 2030. The demand for herbal beauty products is anticipated to increase with growing awareness of organic cosmetics. Opportunities for herbal beauty products are being created by the rising demand for them.

  • China

China’s herbal beauty products market size was valued at USD 6.24 billion in 2022 and is expected to reach USD 9.7 billion by 2030, at a CAGR of 5.8% from 2023 to 2030.

Traditional Chinese components are becoming more and more popular in skincare products, which is helping the market expand among domestic customers. In China, using natural ingredients has taken precedence over all other considerations. Players are creating items with unusual components in response to the rising popularity of organic goods. For instance, Chinese face masks using snail cream are becoming extremely popular. Increasingly popular are face masks with organic components like argan oil serum, green tea extract, and vitamin C that have healing and anti-aging benefits.

  • India

India's herbal beauty products market size was valued at USD 4.8 billion in 2022 and is expected to reach USD 7.4 billion by 2030, at a CAGR of 5.7% from 2023 to 2030.

Favorable economic measures such as direct tax exemptions and an increase in foreign direct investment (FDI) in retail e-Commerce are anticipated to motivate a number of MNCs to raise their investments in the fast-moving consumer goods (FMCG) industry. The market for herbal beauty products is anticipated to benefit from this as well. To draw foreign investment and legitimate the current operations of e-Commerce enterprises in the nation, the Indian government approved 100% FDI in retail e-Commerce for goods and services under the marketplace model.

Key Industry Players Analysis:

To increase their market position in the global herbal beauty products market business, top companies focus on tactics such as adopting new technology, mergers & acquisitions, product developments, collaborations, partnerships, joint ventures, etc.   

  • Weleda AG
  • Arbonne International, LLC
  • Bio Veda Action Research Co.
  • Klienz Herbal Pvt. Ltd.
  • Vasa Global Cosmetics
  • Shahnaz Ayurveda Pvt. Ltd
  • The Himalaya Drug Company
  • Marc Anthony Cosmetics, Inc.
  • Lotus Herbals Limited
  • Hemas Holdings PLC.

Latest Development:

  • In November 2021, The Fragrance and Flavour Development Centre in Kannauj developed beauty items in collaboration with the Delhi-based AIMIL Pharma in support of the Union government's push for the incorporation of Ayurveda into food and cosmetics. Ayouthveda was created by combining time-tested herbs that are also found in pharmaceuticals.
  • In March 2021, Lotus Herbals introduced Lotus Botanicals, a line of chemical-free skin and hair care products, into the clean beauty market. To take advantage of India's expanding e-commerce market, the brand is also positioned in the direct-to-consumer category.

Report Metrics

Report Attribute 

Details

Study Period

2022-2030

Base year

2022

CAGR (%)

5.5%

Market Size

80 billion in 2022

Projection period

2023-2030

Projection unit

Value (USD)

Segments covered

By Product, By End-User, By Distribution Channel, and By Region.

Report Scope

Revenue Projection, competitive landscape, company ranking, growth factors, and trends

Companies covered

Weleda AG, Arbonne International, LLC, Bio Veda Action Research Co., Klienz Herbal Pvt. Ltd., Vasa Global Cosmetics, Shahnaz Ayurveda Pvt. Ltd, The Himalaya Drug Company, Marc Anthony Cosmetics, Inc., Lotus Herbals Limited, and Hemas Holdings PLC.

By Product

  • Fragrance
  • Skin Care
  • Hair Care
  • Others             

 By End-User

  • Women
  • Men   

By Distribution Channel

  • Pharmacy & Drug Stores
  • Hypermarkets
  • E-Commerce
  • Others

Regional scope

  • North America
  • Europe
  • Asia-Pacific
  • South America
  • Middle East and Africa

Scope of the Report

Global Herbal Beauty Products Market  By Product:

  • Fragrance
  • Skin Care
  • Hair Care
  • Others

Global Herbal Beauty Products Market  By End-User:

  • Women
  • Men

Global Herbal Beauty Products Market By Distribution Channel:

  • Pharmacy & Drug Stores
  • Hypermarkets
  • E-Commerce
  • Others

Global Herbal Beauty Products Market By Region:

  • North America
    • USA
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • UK
    • Italy
    • Spain
    • Russia
  • Asia-Pacific
    • Japan
    • China
    • India
    • Korea
    • Southeast Asia
  • South America
    • Brazil
    • Peru
  • Middle East and Africa
    • UAE
    • South Africa
    • Saudi Arabia

Frequently Asked Questions

What will be the expected market size of the herbal beauty products market in 2030?

Global herbal beauty products market is expected to reach USD 122.7 billion by 2030.

Which are the leading market players active in the herbal beauty products market?

Leading market players active in the global herbal beauty products market are Arbonne International, LLC, Hemas Holdings PLC, Klienz Herbal Pvt. Ltd., Bio Veda Action Research Co., The Himalaya Drug Company, Lotus Herbals Limited, Marc Anthony Cosmetics, Inc., Shahnaz Ayurveda Pvt. Ltd, Vasa Global Cosmetics, and Weleda AG among other

What is the CAGR of the herbal beauty products market?

The herbal beauty products market is projected to have a CAGR of 5.5%.

What are the key factors for the growth of the herbal beauty products market?

The demand for herbal beauty products is rising as a result of rising disposable income and changing lifestyles of people around the world. The use of natural and organic cosmetics for anti-aging, hair care, and other purposes is becoming increasingly popular in Europe, which is fueling the expansion of the herbal beauty industry there. The Center for the Promotion of Imports estimates that in 2021, Europe will account for close to 31% of the worldwide market for organic cosmetics. Another element driving the market's expansion is the government's strict rules on the materials used in cosmetics. For instance, The Cosmetic Regulation, 76/768/EEC, according to the European Union, regulates cosmetic components with the goal of producing safe cosmetic products for human consumption.

What are the segments covered in the herbal beauty products market report?

The segments covered in the herbal beauty products market are; product, end-user, distribution channel and regions.