CAGR: 12.5%Current Market Size: USD 2.40 BillionFastest Growing Region: APAC
Largest Market: North AmericaProjection Time: 2023-2030Base Year: 2022
The global pea protein market is expected to grow from USD 2.40 billion in 2022 to USD 6.41 billion by 2030, at a CAGR of 12.5% during the Projection period 2023-2030. The rising consumer awareness mainly drives the growth of the pea protein market.
Pea protein is a high-quality protein source made mostly from yellow peas. It has a neutral taste and is available in powder, bar, and milk form. It is high in critical nutrients such as arginine and branched-chain amino acids. It is widely utilized in the food business as a food ingredient, dietary supplement, and dairy protein substitute. One of the primary aspects driving market expansion is the growing trend of veganism and vegetarianism. Because red meat consumption has been linked to the development of numerous cardiac ailments, it is pushing people to seek out non-meat protein sources. Products containing pea protein have consequently become a popular choice for such customers, as they are an excellent alternative to meat-based protein sources. It is also gluten- and dairy-free, making it a perfect choice for those who have lactose intolerance or a gluten allergy. It is also a component of some weight-management and sports nutrition products that are gaining popularity among health-conscious consumers. Furthermore, rising disposable incomes are pushing up health and wellness spending, boosting market expansion.
Sample Request: - Global Pea Protein Market
Market Dynamics:
Drivers:
The market's expansion is being driven by rising consumer awareness of health-related issues and rising demand for nutritious, protein-rich foods. Furthermore, the increased demand for vegan food products and flexitarian populations fuels the market's expansion. Pea protein supplements will grow throughout the Projection period due to a variety of factors, including an expanding millennial generation and increased social media marketing. Plant-based diet promotion and endorsements by aspiring social media artists will help fuel business growth.
Restraints:
The proliferation of low-cost competitors, negative press, and the side effects of low-quality goods all impede the expansion of the pea protein market. Several local producers do not employ suitable raw ingredients, resulting in allergies among consumers who consume them. As a result, the market's expansion is hampered since consumers' trust has been broken.
Opportunities:
Over the Projection period, market growth is expected to be driven by an increase in female participation and the expansion of fitness center facilities. There are environmentally friendly pea proteins available. As consumers become increasingly aware of the benefits of pea proteins, they prefer environmentally friendly and allergen-free products. During the Projection period, there will be prospects for growth due to rising demand for allergen-free pea protein products.
Challenges:
With the increased demand for pea protein, the cost is also rising. Most branded pea proteins on the market are expensive, and many consumers require assistance to afford them. This challenges the market's growth.
Segmentation Analysis:
The global pea protein market has been segmented based on product type, application, and region.
By Product Type
The product type segment is concentrates, isolates, and textured. The isolates segment led the largest share of the pea protein market with a market share of around 37.89% in 2022. Because of their good emulsification and non-allergic properties, isolates are commonly utilized as nutritional supplements in meat products, energy drinks, fruit mixes, and bakery items. The expansion of the sports nutrition business in developed countries such as the United States, Germany, and the United Kingdom, as a result of new product launches by Cadbury and Amway in the energy mix category, is predicted to enhance product demand.
By Application
The application segment is bakery, meat extender and substitute, beverage, nutritional supplement, dietary supplements, and others. The dietary supplements segment led the largest share of the pea protein market with a market share of around 38.67% in 2022. Pea protein is used in nutritional syrups, tablets, energy powders, cereal bars, and soups for a variety of health reasons, including muscular growth, bone health enhancement, and blood sugar regulation. Rising demand for sports nutrition products due to increased awareness regarding bone health and muscle enhancement will drive market growth.
Global Pea Protein Market - Sales Analysis.
The sale of the pea protein market expanded at a CAGR of `11.7% from 2016 to 2022.
Yellow and green split peas, also known as Pisum sativum, are used in the production of food and protein supplements. It can be substituted for other foods or used as a dietary supplement to help people ingest more protein or other nutrients (e.g., the substitution of dairy milk for pea milk). It is used as a powdered ingredient in food manufacturing as a thickener, foaming agent, or emulsifier. A healthy diet and an active lifestyle are becoming increasingly popular among consumers, which is fueling the expansion of pea protein. Furthermore, there is a significant market opportunity due to the development of more products with specific functions, such as energy balancing, weight loss, muscle regeneration, and satiety. Protein is extracted from other peas, including dry, green, and chickpeas.
Thus, owing to the aforementioned factors, the global pea protein market is expected to grow at a CAGR of 12.5% during the Projection period from 2023 to 2030.
By Regional Analysis:
The regions analyzed for the pea protein market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. North America region dominated the pea protein market and held a 38.5% share of the market revenue in 2022.
Global Pea Protein Market - Country Analysis:
Germany's pea protein market size was valued at USD 0.46 billion in 2022 and is expected to reach USD 1.2 billion by 2030, at a CAGR of 12.6% from 2023 to 2030. Growing demand for gluten-free products, rising worries about Cardiovascular Diseases (CVDs) caused by red meat consumption, and robust expansion in Germany's sports nutrition industry are likely to drive the regional market over the Projection years.
China’s pea protein market size was valued at USD 0.49 billion in 2022 and is expected to reach USD 1.29 billion by 2030, at a CAGR of 12.9% from 2023 to 2030. The solid production base of China's food and beverage industry, owing to improved raw material access and rising domestic consumption, is likely to drive regional market expansion. Furthermore, the expanding hotel and restaurant business, as well as the growing number of retail chains, mostly supermarkets, is projected to play an important role in stimulating the growth of the food and beverage industry, consequently increasing product demand.
India's pea protein market size was valued at USD 0.38 billion in 2022 and is expected to reach USD 0.99 billion by 2030, at a CAGR of 12.8% from 2023 to 2030. Because of the growing popularity of nutrient-fortified functional food products. Growing demand for meat replacements and allergen-free sports and fitness supplements is also predicted to drive market expansion. Favorable regulatory dispositions in India focused on agricultural development will result in adequate raw material availability for industries.
Key Industry Players Analysis:
To increase their market position in the global pea protein market business, top companies focus on tactics such as adopting new technology, mergers & acquisitions, product developments, collaborations, partnerships, joint ventures, etc.
Latest Development:
Report Metrics
Report Attribute |
Details |
Study Period |
2022-2030 |
Base year |
2022 |
CAGR (%) |
12.5% |
Market Size |
2.40 billion in 2022 |
Projection period |
2023-2030 |
Projection unit |
Value (USD) |
Segments covered |
By Product Type, By Application, and By Region. |
Report Scope |
Revenue Projection, competitive landscape, company ranking, growth factors, and trends |
Companies covered |
Burcon Nutrascience, Shandong Jianyuan Group, Roquette Freres, Nutri-Pea Ltd., The Scoular Company,DuPont, Cosucra Groupe Warcoing SA, Ingredion, Inc., Martin & Pleasance, Sotexpro SA, Axiom Foods, Inc., Fenchem Inc., and The Green Labs LLC. |
By Product Type |
|
By Application |
|
Regional scope |
|
Scope of the Report
Global Pea Protein Market By Product Type:
Global Pea Protein Market By Application:
Global Pea Protein Market By Region:
Global pea protein market is expected to reach USD 6.41 billion by 2030.
The pea protein market is projected to have a CAGR of 12.5%.
The market's expansion is being driven by rising consumer awareness of health-related issues and rising demand for nutritious, protein-rich foods. Furthermore, the increased demand for vegan food products and flexitarian populations fuels the market's expansion.
Based on the application, the global pea protein market has been segmented into bakery, meat extender and substitute, beverage, nutritional supplement, dietary supplements, and others.
Leading market players active in the global pea protein market are Burcon Nutrascience, Shandong Jianyuan Group, Roquette Freres, Nutri-Pea Ltd., The Scoular Company, DuPont, Cosucra Groupe Warcoing SA, Ingredion, Inc., Martin & Pleasance, Sotexpro SA, Axiom Foods, Inc., Fenchem Inc., The Green Labs LLC among others.
Political Factors- Sourcing raw resources for the pea protein market must take into account political factors, which have received a lot of attention from the West and the countries where they are supplied. Manufacturers must adhere to social and environmental regulations, as well as fair trade ideals, so sourcing practices are being explored. Furthermore, consideration must be given to the increasingly stringent labor and tax requirements, particularly in the country from which their raw materials are produced. As a result of regulatory demands, agitation, and greater political consciousness, the company is moving towards a more secure political context.
Economical Factors- Customers will indeed migrate to less expensive alternatives as a result of this. However, even in this situation, they are still purchasing pea protein, presenting a great opportunity for the business to preserve its financial stability by seizing this opportunity. Pea protein makers must deal with rising staff and operating costs, among other economic factors. The local environment and exchange rates for local currencies in various markets are partly to blame for the expanding and declining economic trends in the pea protein industry. Among the other expenses are tax-level charges. Concerns are growing about the inflationary environment and the company's deteriorating earnings, initially caused by market trends and subsequently worsened by the recession.
Social Factor- The pea protein market's key socio-cultural issue is green and ethical customers concerned about the social and environmental ramifications of trends. This development must be made known to the business. Because the baby boomer age, which was the pea protein business's prior target consumer, is retiring, the sector will now need to sell to Gen X and Millennial generations. Customer tastes, changing work patterns, changing lifestyles, population education levels in the local market, and changing family arrangements in the United States and Europe are all factors that the pea protein market considers.
Technological Factors- The pea protein market is in a strong position in terms of technical innovation. Furthermore, the market players have implemented Wi-Fi capabilities on all of their sites, making internet access simple for their customers. Most people love pea protein with their morning coffee and perusing the internet while working, which is made possible by WiFi. This gives them a competitive advantage and boosts the value of the brand. Online payments represent a big advancement, and the pea protein industry is actively evaluating this technology in order to make it available to customers.
Environmental Factors- Company practices, like how many pea protein corporation tactics concern environmentalists, international advocacy groups, and even consumers now, often do not care about the environment, which adds to the challenges. Thus, the pea protein market should investigate the government's environmental rules and regulations. Disasters in countries where pea protein is grown should also be considered. One of the most serious issues is global warming and other environmental issues.
Legal Factors- The pea protein market must ensure that rules and norms are carefully followed, both locally and in the countries from where they get raw materials. They must also be aware of new restrictions governing caffeine consumption and production. The issue of trade rules must be addressed. Because the pea protein market is in the food and beverage industry, health authorities' requirements must be followed. Furthermore, the licensing laws that apply to the sector must be followed. The government has a huge influence on the company's growth. To expand the firm, they need appropriate legal authorization from the government.
List of Table
List of Figures