CAGR: 12.4%Current Market Size: USD 60.32 BillionFastest Growing Region: Europe
Largest Market: North AmericaProjection Time: 2023-2030Base Year: 2022
The global specialty coffee market is expected to grow from USD 60.32 billion in 2022 to USD 153.6 billion by 2030, at a CAGR of 12.4% during the Projection period 2023-2030. The growth of this market is mainly driven owing to the rising demand for ready-to-drink beverages.
A specialty coffee is a handcrafted coffee that has been grown and processed with care to produce high-quality coffee. The beans for specialty-grade coffees are usually grown in particular regions or countries. On a 100-point Coffee Review scale, specialty coffee is defined as coffee receiving 80 or more points, usually involving the entire supply chain and utilizing single-origin or single-estate coffees. Specialty coffee is distinguished from other coffees by the fact that it is farmed and brewed to a substantially higher level than the norm, resulting in exceptional coffee. Since more consumers become aware of the quality and variety of coffees available, specialty coffee shops are likely to continue to grow in the future. There are many small and medium-sized players in the specialty coffee market, and the top three companies in the market, Dunkin' Donuts, Starbucks and Peet's, represent only 27 percent of the market. Due to the increasing demand for specialty coffee varieties, vendors in the market have an increased growth opportunity. For this reason, vendors are focusing on product diversification, introducing new flavours, and extending their brands in order to increase profits. China, India, and Brazil are also among the developing countries where coffee consumption has been rising steadily.
Sample Request: - Global Specialty Coffee Market
Market Dynamics:
Drivers:
Coffee's popularity is growing and it is easily available, so its demand is expected to grow during the Projection period. In the US, for example, the demand for coffee pods has been increasing rapidly due to the ease and convenience of brewing coffee at home, resulting in a growing preference for the beverage. These factors will boost the market growth during the Projectioned period.
Restraints:
There are various major key players in the market who are renowned for their premium quality coffees and also less acceptable among consumers due to high cost mainly in the less developed economies. The high cost associated with the coffee is affecting the market growth. Over the Projection period, fluctuating prices of coffee beans will impede market growth for specialty coffee shops. A number of factors contribute to the volatility in the price of coffee beans, including disparity in the supply and demand of coffee beans, decreased production, etc. A growing disparity between supply and demand for coffee beans as well as an increase in raw material prices not only raises costs but also reduces profits for manufacturers.
Opportunities:
It is likely that progressive coffee machine sales will increase in the coming years as the food service industry becomes a major end-user and the number of workplaces have kitchenettes, which will increase the number of customers. Additionally, competitors are introducing new technical features into coffee machines, helping to expand the market.
Challenges:
The specialty coffee market is witnessing immense growth but there are some factors which are hampering the growth of the market. It has been observed that there are many vendors across the globe who are trying to grow in the market by selling adulterated products, which means they are playing with the health of the consumers by adding unwanted substances to the coffee in order to increase the volume and to offer the products at a low price, which is hampering the growth of the market.
Segmentation Analysis:
The global specialty coffee market has been segmented based on grade, application, and region.
By Grade
The grade segment includes 80-84.99, 85-89.99 and 100. The 85-89.99 segment led the largest share of the specialty coffee market with a market share of around 48% in 2022. The 85-89.99 grade segment dominated the market in 2021 with 39.12% market share and revenue, and that coffee will be divided into Robusta, Brazilian, and high-grown mild varieties. The Robusta is not a specialty coffee, but rather is the name for the Coffea Canephora that is widely used by institutional roasters. Moreover, Brazilians refer to inferior quality coffees which are grown at lower heights on vast expanses of land and harvested in large quantities.
By Application
The application segment includes home and commercial. The commercial segment led the largest share of the specialty coffee market with a market share of around 65.4% in 2022. Commercial application segments are driven by high innovations and accelerated technological advancements. Additionally, the substantial growth of the commercial sector has also been beneficial to coffee machine producers, particularly in developing countries. The emerging foodservice market as a key end-user and the rising number of offices among kitchenettes could also boost the sales of progressive coffee machines.
Global Specialty Coffee Market- Sales Analysis.
The sale of specialty coffee expanded at a CAGR of 12% from 2016 to 2022.
The use of coffee has also significantly increased both in developed and developing economies, in addition to this. The use of coffee has also increased significantly in emerging countries such as Brazil, China, and India. Therefore, the growth of the specialty coffee market during the Projection period is expected to continue to push forward.
According to estimates, specialty coffee is on the rise among a wide range of customers all over the world, and that will increase the market's demand in the foreseeable future. As a result of rapid urbanization and an increase in disposable income, the market is expected to grow further in the coming years.
It is widely known that millennials tend to spend more on premium beverage brands than the rest of the population. Furthermore, they are eager to try new flavours, brands, and types of drinks. Manufacturers, therefore, aim to understand the tastes and preferences of Millennials and offer many offerings tailored to their preferences, creating more growth opportunities for the market.
Thus, owing to the aforementioned factors, the global specialty coffee market is expected to grow at a CAGR of 12.4% during the Projection period from 2023 to 2030.
By Regional Analysis:
The regions analyzed for the specialty coffee market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. The North America region dominated the specialty coffee market and held a 37.9% share of the market revenue in 2022.
Global Specialty Coffee Market - Country Analysis:
Germany's specialty coffee market size was valued at USD 1.62 billion in 2022 and is expected to reach USD 4.2 billion by 2030, at a CAGR of 12.7% from 2023 to 2030. Due to growing coffee stores and organic fresh-ground coffee pods in the country, the market is expected to grow during the Projection period as well as an increase in e-commerce retail sales and a growing demand for specialty coffee.
China’s specialty coffee market size was valued at USD 1.17 billion in 2022 and is expected to reach USD 3.02 billion by 2030, at a CAGR of 12.6% from 2023 to 2030. The growing interest in high-quality Robusta coffees has propelled the country's growth, along with a growing number of mainstream coffee players, higher income levels, and an advanced coffee culture that is anticipated to increase the country's specialty coffee market.
India's specialty coffee market size was valued at USD 0.9 billion in 2022 and is expected to reach USD 2.30 billion by 2030, at a CAGR of 12.5% from 2023 to 2030. Increasing per capita income and changing lifestyles are predicted to drive the country's market during the Projection period at a fast rate. As health awareness grows, demand for ready-to-drink beverages such as coffee capsules and instant coffee will increase. Several leading companies are expected to contribute to market growth, including Unilever and Tata Global Beverages.
Key Industry Players Analysis:
To increase their market position in the global specialty coffee market business, top companies focus on tactics such as adopting new technology, mergers & acquisitions, product developments, collaborations, partnerships, joint ventures, etc.
Latest Development:
Report Metrics
Report Attribute |
Details |
Study Period |
2022-2030 |
Base year |
2022 |
CAGR (%) |
12.4% |
Market Size |
60.32 billion in 2022 |
Projection period |
2023-2030 |
Projection unit |
Value (USD) |
Segments covered |
By Grade, By Application, and By Region. |
Report Scope |
Revenue Projection, competitive landscape, company ranking, growth factors, and trends |
Companies covered |
Strauss, Caribou Coffee, Caffe Nero, Gevelia, Coffee Beane Peet’s Coffee, Tea and Global Baristas US, Starbucks, Don Fransisco’s Coffee, Keurig Green Mountain, Whitebread, Eight O’Clock Coffee, McDonald’s, and Blue Bottle. |
By Grade |
|
By Application |
|
Regional scope |
|
Scope of the Report
Global Specialty Coffee Market By Grade:
Global Specialty Coffee Market By Application:
Global Specialty Coffee Market By Region:
Global specialty coffee market is expected to reach USD 153.6 billion by 2030, at a CAGR of 12.4% from 2023 to 2030.
The segments covered in the specialty coffee market are; grade, application and regions.
Rising demand for coffee machines at workplaces and increasing coffee demand and availability.
North America region will witness more growth in the specialty coffee market.
Leading players in the specialty coffee market are Strauss, Caribou Coffee, Caffe Nero, Gevelia, Coffee Beane Peet’s Coffee, Tea and Global Baristas US, Starbucks, Don Fransisco’s Coffee, Keurig Green Mountain, Whitebread, Eight O’Clock Coffee, McDonald’s, Blue Bottle among others.
Political Factors- The speciality coffee profitability entering high-tax countries will have a direct impact on the market. High tariffs stymie exports and have a negative impact on global trade. The speciality coffee market can participate in low-tax transactions and reap substantial earnings that can be utilised to fund R&D projects. The corporation may also examine tax regulations that are relevant to the firm in order to comprehend the host government's goals and interests in new industries. High trade barriers may exacerbate the current economic crisis by harming exports and relationships with other trading partners worldwide.
Economical Factors- The GDP growth rate will determine if the speciality coffee Market is able to reach its long-term growth ambitions. A high GDP is also shown by increased consumer spending power for the items offered. A high unemployment rate indicates that there is surplus labour available at lower wages. The speciality coffee market exists to lower production costs. The interest rate and its impact on a company's ability to borrow money as well as its investment strategy should be carefully considered. The market for speciality coffee will have greater development potential as a result of the high-interest rate, which will encourage an investment-friendly mindset. Finally, currency swings may have an impact on both profitability and global trade.
Social Factor- Changes in demographic patterns, such as population ageing, migration trends, and socioeconomic factors, are crucial for worldwide markets such as the speciality coffee Market. With the use of demographic research, the speciality coffee market may identify the appropriate market segment or sectors with considerable development potential. Migration has an effect on corporate operations and marketing strategies. The speciality coffee market must understand how people feel about migration in general because this may affect enterprises' ability to hire foreign management in the host country.
Technological Factors- If the speciality coffee market is to remain competitive, current technology developments must be carefully studied. It is critical to consider how 5G could improve user experience, speed, and access to boost productivity. These technological developments have the potential to profoundly disrupt an economic sector and change the rules for market actors' success. It is also vital to consider the stage of development and maturity of technology within the relevant sector. When entering areas where technological development has not yet reached maturity, the speciality coffee market may increase its market share by focusing on new technological advances.
Environmental Factors- Green or environmentally friendly items are becoming more popular. The speciality coffee Market can embrace the opportunity by employing green business practices to gain the trust of stakeholders. Product innovation priorities are altering as a result of regulatory organisations' emphasis on maintaining environmental compliance. Traditional value propositions must take precedence over the marketing of product eco-friendliness in the speciality coffee business. Because of its high resource consumption, the speciality coffee market may face criticism from the media, environmental protection organisations, customers, and the general public.
Legal Factors- Because certain countries have strict rules protecting worker safety, the speciality coffee market must adhere to employee/labour health and safety criteria. The speciality coffee Market has a moral and ethical obligation to provide a safe working environment for all of its employees. Anti-discrimination regulations (such as equal employment opportunity laws) must also be carefully examined when developing human resource practises, as discriminating litigation against employers harm an organisation's reputation and hamper its ability to attract and retain talent.
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