CAGR: 8%Current Market Size: USD 1,360.27 MillionFastest Growing Region: North America
Largest Market: APACProjection Time: 2023-2030Base Year: 2022
The global tactile printing market is expected to grow from USD 1,360.27 million in 2022 to USD 2517.7 million by 2030, at a CAGR of 8% during the Projection period 2023-2030. The growth of the tactile printing market is mainly driven by the rise in government initiatives.
Pharmaceutical, medical packaging, human services, health science, agricultural, service, and other industries all use tactile printing in various ways. The expanding usage of this method in packaging, security, secure documentation, labelling, and mapping is a major factor driving the market for tactile printing. The market for tactile printing is also expanding as a result of rising investments in Braille printing technology in response to the rising demand for customized products like Braille-printed games, wristbands, musical cards, pins, switches, visiting cards, place labels, stickers, greeting cards, and calculators. The Braille printing market is offering considerable chances to the tactile printing market players as many nations place a strong emphasis on promoting the employment of people with visual impairments. Tactile printing uses a variety of materials as its substrates, including paper, rigid polymers, plastic films, and other materials. The substrate's surface is then enhanced with features utilising a variety of methods. These include the use of specific papers meant to selectively expand and provide a texture, pressing, plating, layering of inks, embossing, and pressing. There are numerous uses for tactile printing in the medical packaging, human services, health science, agricultural, and other industries. Braille printing technologies, games, wristbands, musical cards, pins, switches, visiting cards, place labels, stickers, greeting cards, and calculators all employ tactile printing.
Sample Request: - Global Tactile Printing Market
Market Dynamics:
Drivers:
Employers at small and medium-sized businesses offer employment chances to a wide spectrum of applicants, including physically challenged candidates. As a result, visually impaired job candidates are being employed widely in fields like marketing, company management and administration, human services, health research, and agriculture. Non-profit organizations, regional, state, and federal governments, and independent business owners, are some other industries that employ visually impaired people. The professional options for those who are blind are also positively impacted by legislative developments and civil rights regulations. As a result, there is a great demand for tactile signs boards, and maps to help these people at work.
Restraints:
This results from improper screen positioning or fabric movement, from the fabric slipping on the blanket due to insufficient adherence, or from the squeegee's drag distorting the screen mesh. The frame compressing the paste beneath it while the printing paste is still moist is what leaves marks on areas that have already been printed. In completely automated screen printing, where colors are printed one after the other with little opportunity for the deposited paste to cure, this is more of an issue. Large-scale color printing is therefore typically done last.
Opportunities:
The need for tactile printing to add Braille to packaging is predicted to increase in the medical and pharmaceutical industries over the course of the Projection period. The tactile printing market is anticipated to be driven by an increase in demand for tactile graphics to help the visually impaired at small and medium-sized businesses in order to provide employment opportunities to a diverse range of candidates, thus accommodating physically disabled contenders in the workforce. As a result, visually impaired job candidates are being employed widely in fields like marketing, company management & administration, human services, health science, and agriculture. Additionally, this is boosting the demand for tactile printing.
Challenges:
Off-contact printing reduces frame lines and squeegee drag. Because of this, the frame and cloth are not quite in contact. The screen material stretches slightly as a result of the squeegee's pressure, touching the cloth and transferring the paste. When the paste under the screen initially attaches the screen to the fabric, colour splashing results. The paste on the fabric separates from the paste on the screen when the screen is abruptly lifted, causing color to splatter outside the printed area. This can be avoided by gently lifting the screen from one end to the other, albeit doing so takes longer.
Segmentation Analysis:
The global tactile printing market has been segmented based on application, end-user, and region.
By Application
The application segment is secure documentation, packaging & labels, and tactile graphics. The packaging & labels segment led the largest share of the tactile printing market with a market share of around 43.5% in 2022. In a variety of industry verticals, tactile printing is largely used in packing and labeling processes. It aids businesses in attracting a larger customer base. The visually challenged are also helped by tactile printed packaging and labeling. The usage of tactile printing also benefits firms with fashionable packaging decoration and presentation
By End-User
The end-user segment is industrial, braille users, and government & defense. The industrial segment led the largest share of the tactile printing market with a market share of around 40.3% in 2022. The global sector includes a sizable number of both domestic and multinational brands. Major figures in the global tactile printing technology sector are profiled in the research. Opportunities for visually impaired people to work in the marketing, human services, health sciences, and agricultural industries have significantly increased in recent years.
Global Tactile Printing Market - Sales Analysis.
The sale of the tactile printing market expanded at a CAGR of 6.5% from 2016 to 2022.
A texture that can be felt with the touch is produced on a printing substrate through the method of tactile printing. Tactile printing uses a variety of materials as its substrates, including paper, rigid polymers, plastic films, and other materials. The substrate's surface is then enhanced with features utilising a variety of methods. These include the use of specific papers meant to selectively expand and provide a texture, pressing, plating, layering of inks, embossing, and pressing. There are numerous uses for tactile printing in the medical packaging, human services, health science, agricultural, and other industries. Braille printing technologies, games, wristbands, musical cards, pins, switches, visiting cards, place labels, stickers, greeting cards, and calculators all employ tactile printing.
Opportunities for visually impaired people to work in the marketing, human services, health sciences, and agricultural industries have significantly increased in recent years. Visually challenged people can also find work in non-profit organisations, as independent contractors, in local, state, and federal governments, among other sectors. The professional options for those who are visually impaired have been positively impacted by legislative developments and civil rights laws. Visually impaired people have access to vocational training programmes in nations like the US that will equip them for work opportunities.
Thus, owing to the aforementioned factors, the global tactile printing market is expected to grow at a CAGR of 8% during the Projection period from 2023 to 2030.
By Regional Analysis:
The regions analyzed for the tactile printing market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. Asia Pacific region dominated the tactile printing market and held a 38.6% share of the market revenue in 2022.
Global Tactile Printing Market - Country Analysis:
Germany's tactile printing market size was valued at USD 102.01 million in 2022 and is expected to reach USD 190.2 million by 2030, at a CAGR of 8.1% from 2023 to 2030. Investments in inventories, such as shuttle-less looms and capacity expansions to create high-quality fabrics, are also expected to assist the textile and apparel business.
China’s tactile printing market size was valued at USD 136.5 million in 2022 and is expected to reach USD 258.3 million by 2030, at a CAGR of 8.3% from 2023 to 2030. One of the largest producers and exporters of textiles is China. The textile and apparel market is also predicted to benefit from investments in inventory such as shuttle-less looms and capacity expansions to produce high-quality fabrics.
India's tactile printing market size was valued at USD 105.01 million in 2022 and is expected to reach USD 197.26 million by 2030, at a CAGR of 8.2% from 2023 to 2030. Large-format textile printers and print service suppliers have a lot to gain from soft signage for structures and store window displays, retail settings, and other points of sale.
Key Industry Players Analysis:
To increase their market position in the global tactile printing market business, top companies focus on tactics such as adopting new technology, mergers & acquisitions, product developments, collaborations, partnerships, joint ventures, etc.
Latest Development:
Report Metrics
Report Attribute |
Details |
Study Period |
2022-2030 |
Base year |
2022 |
CAGR (%) |
8% |
Market Size |
1,360.27 million in 2022 |
Projection period |
2023-2030 |
Projection unit |
Value (USD) |
Segments covered |
By Application, By End-User, and By Region. |
Report Scope |
Revenue Projection, competitive landscape, company ranking, growth factors, and trends |
Companies covered |
Braille Plus, Tactilegraphics, NBP, PIA, Braille Works, Brailler, Lowvision, Indexbraille, AFB (American Foundation for Blind), Braigo Labs, Nia Technologies, O-Film Tech, American Thermoform, Konica Minolta Group, Canon Inc., ViewPlus Technologies Inc., Roland DG, and Altix. |
By Application |
|
By End-User |
|
Regional scope |
|
Scope of the Report
Global Tactile Printing Market By Application:
Global Tactile Printing Market By End-User:
Global Tactile Printing Market By Region:
Global tactile printing market is expected to reach USD 2517.7 million by 2030.
The tactile printing market is projected to have a CAGR of 8%.
Based on the application, the tactile printing market is segmented into secure documentation, packaging & labels, and tactile graphics.
Employers at small and medium-sized businesses offer employment chances to a wide spectrum of applicants, including physically challenged candidates. As a result, visually impaired job candidates are being employed widely in fields like marketing, company management and administration, human services, health research, and agriculture. Non-profit organizations, regional, state, and federal governments, and independent business owners, are some other industries that employ visually impaired people.
Leading market players active in the global tactile printing market are Braille Plus, Tactilegraphics, NBP, PIA, Braille Works, Brailler, Lowvision, Indexbraille, AFB (American Foundation for Blind), Braigo Labs, Nia Technologies, O-Film Tech, American Thermoform, Konica Minolta Group, Canon Inc., ViewPlus Technologies Inc., Roland DG, and Altix. among other
Political Factors- The textile printing market was impacted by the country's recent level of political stability. Furthermore, high-ranking government officials may be forced to resign or be impeached due to the honesty of the politicians and their propensity to commit crimes of corruption. the laws that the country enforces, especially those that deal with business, like contract law, because they outline what is and isn't allowed to be done. For instance, some countries prohibit alcohol or have strict regulations that must be followed, while other governments have bloated bureaucracies that discourage business.
Economic Factors- Whether the market is now organized as a monopoly, oligopoly, or anything more akin to a system of perfect competition. Depending on the country's GDP growth rate, will likely expand in the near future at a varying pace. The amount that people are willing to invest and borrow is influenced by the country's interest rates. Higher rates would encourage greater investment, which would boost GDP. The country's exchange rate would have an effect on profitability, particularly if it engaged in international trade.
Social Factors- The population's age and gender distribution significantly affect whether or not a certain product may be marketed to them. Because the makeup is predominantly marketed to women, targeting a demographic that is mostly male would result in fewer people being reached than targeting a group that is mostly female. It would be easier to promote a premium product to the broader public if the majority of individuals belonging to a lower class; instead, they would have to concentrate on extremely specialized niche markets. Therefore, the distribution of classes throughout the population is vital. Due to the differences in the educational backgrounds of marketers and the target market, it could be difficult to effectively relate to and draw in the target market.
Technological Factors- opponents' aforementioned technological developments and breakthroughs. The degree of adoption of new technology, as well as how quickly it is developing and displacing sales from competitors in the business in question, must all be closely monitored. This would be the level of urgency required to effectively react to the creation, either by matching the technology or developing a unique replacement. How quickly will the technology be adopted by additional companies in the market, leading them to copy its technological features or procedures? How much the fundamental characteristics of the product might change or advance as technology develops? If this improvement is drastic, other companies in the industry will be more negatively impacted.
Environmental Factors- The ability to move materials and the finished product may be significantly impacted by the weather at this time. In the event of an unexpected monsoon, this would then affect when the finished product would be delivered. Climate change would cause some goods to lose all of their value. In the case of textiles, warm winter gear has a substantially smaller market in countries where the winter has become quite mild due to global warming. Businesses with high rubbish production may face legal restrictions on their environmental practices.
Legal Factors- As was already stated, the goal of intellectual property laws and other data protection legislation is to protect the ideas and patents of companies that solely profit from the information. The system will lose its competitive edge and is very likely to fail if there is a risk of data theft. Anti-discrimination rules passed by the government are meant to protect employees and ensure that everyone is treated fairly and given the same opportunities, regardless of gender, age, handicap, race, religion, or sexual orientation. Health and safety laws were formed as a result of witnessing the horrifying conditions that people had to work in during and immediately after the industrial revolution.
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