CAGR: 8.5%Current Market Size: USD 2.3 BillionFastest Growing Region: North America
Largest Market: APACProjection Time: 2023-2030Base Year: 2022
The global shiitake mushroom market is expected to grow from USD 2.3 billion in 2022 to USD 4.4 billion by 2030, at a CAGR of 8.5% during the Projection period 2023-2030. The growth of the shiitake mushroom market is mainly driven by the healthy benefits of shiitake mushrooms.
The Shiitake mushroom industry is developing at a slow but steady pace on a global scale due to its medicinal and food flavoring properties. Shiitake mushrooms are a type of edible specialty mushroom that originated in East Asia. Shiitake mushrooms are popular in the food sector due to their rich texture and smokey flavor. Furthermore, it has grown in popularity among the growing population due to its numerous nutritional and medicinal benefits, which include its ability to aid weight loss, support cardiovascular health, fight cancer cells, improve energy levels and brain function, reduce inflammation, and support the immune system. Furthermore, numerous minerals in the shiitake mushroom, including selenium, zinc, and kojic acid, are excellent for healthy skin, fueling the shiitake mushroom market's rise. The growing health-conscious population is impacting the demand for shiitake mushrooms in a variety of industries, boosting market expansion. The increasing use of shiitake mushrooms in numerous sectors is also fueling the market. Shiitake mushroom is in high demand in processed goods due to their rich and powerful taste properties, which is fueling expansion. Furthermore, the growing use of shiitake mushrooms in cosmetics is fueling growth. For a few years, the high consumption of shiitake mushrooms in the Asia Pacific, particularly in China, has been impacting the market expansion.
Sample Request: - Global Shiitake Mushroom Market
Market Dynamics:
Drivers:
People are becoming more conscious about their food and are opting for a vegetarian diet. People's growing awareness of the health repercussions of consuming animals or animal products, as well as their concern for animal welfare, is driving market expansion. Aside from that, shiitake mushrooms have various medical properties that raise their market demand. They aid in the prevention of cancer and heart disease.
Restraints:
Several people are allergic to the mushroom's spores, which reduces the mushroom's development. These also create respiratory difficulties in some customers, limiting the market's expansion. This allergy also has a negative impact on the health of workers in mushroom farms.
Opportunities:
The advancement of the food processing industry provides a significant chance for market expansion. People nowadays are more interested in foods with fewer calories and good nutritional value, which food processing firms are attempting to meet. Shiitake mushroom consumption is predicted to rise as more foods with high nutritional value and fewer calories become popular among the young and working population. Because these mushrooms are high in nutrients, they aid to improve the immune system.
Challenges:
Shiitake mushroom farming is highly labor-intensive and demands significant operational expenditures, which limits market expansion. Because of the increased demand for shiitake mushrooms, growers are resorting to unsanitary production methods such as the use of excessive pesticides and fertilizers, which creates health problems. Rising demand and expensive cultivation expenses pose a hindrance to the market's expansion.
Segmentation Analysis:
The global shiitake mushroom market has been segmented based on product type, application, distribution channel, and region.
By Product Type
The product type segment is frozen, fresh, and dried. The fresh segment led the largest share of the shiitake mushroom market with a market share of around 43.4% in 2022. Fresh shiitake mushrooms are in high demand among consumers due to their numerous health benefits and their versatility in the food processing sector. Fresh shiitake mushrooms contain no preservatives, making them a popular choice among health-conscious individuals. Aside from that, fresh mushrooms are less expensive than processed or frozen ones.
By Application
The application segment is food and beverage, personal care, dietary supplements, and pharmaceuticals. The dietary supplements segment led the largest share of the shiitake mushroom market with a market share of around 36.3% in 2022. People's lifestyles and nutrition habits have changed dramatically over the last two decades. This trend was driven by urbanisation and consumerism, resulting in a rapid increase in the use of artificial and synthetic food products, which has led in an increase in the incidence of lifestyle diseases. As a result, people are becoming more aware of these issues and, as a result, are gradually shifting toward functional foods and beverages, which are promoted as being beneficial beyond basic nutrition; these products are claimed to provide optimal nutrition while also lowering the risk of disease occurrence.
By Distribution Channel
The distribution channel segment is hypermarkets & supermarkets, specialty stores, convenience stores, and online sales channels. The hypermarkets & supermarkets segment led the largest share of the shiitake mushroom market with a market share of around 38.3% in 2022. Because of their widespread distribution, shiitake mushrooms are in high demand in hypermarkets and supermarkets around the country.
Global Shiitake Mushroom Market - Sales Analysis.
The sale of the shiitake mushroom market expanded at a CAGR of 7.2% from 2016 to 2022.
Shiitake mushroom demand is high, and the growing economy is propelling market expansion. The global shiitake mushroom market is expanding rapidly. Shiitake mushrooms are gaining popularity in the global market as a meat substitute among vegan societies. Manufacturers have produced a variety of meat alternatives made from shiitake in the market, including bacon, pork, burger, jerky, and others. Shiitake mushroom has been a popular choice in the minds of customers due to several health benefits such as less calories and less fat and with an increase in various health conditions, thereby raising the demand for shiitake mushroom in the global market.
As a result of these factors, demand will rise more in the future years. As a result, numerous companies are releasing new products across the regions to suit the need for shiitake mushrooms. Shiitake mushrooms are nutrient-dense edible fungi with numerous health advantages. Shiitake mushrooms are native to East Asia and are commonly found in the United States, Japan, and China. Shiitake is a specialty or exotic mushroom that may be grown in two ways: log cultivation and bed cultivation. The majority of growers choose bed cultivation because it has a shorter production time and can be done at any time of year.
Thus, owing to the aforementioned factors, the global shiitake mushroom market is expected to grow at a CAGR of 8.5% during the Projection period from 2023 to 2030.
By Regional Analysis:
The regions analyzed for the shiitake mushroom market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. Asia Pacific region dominated the shiitake mushroom market and held a 37.6% share of the market revenue in 2022.
Global Shiitake Mushroom Market - Country Analysis:
Germany's shiitake mushroom market size was valued at USD 0.15 billion in 2022 and is expected to reach USD 0.29 billion by 2030, at a CAGR of 8.6% from 2023 to 2030. The market has been driven by new potential in vegetarian food, as well as increased production and consumption of processed food due to consumer preferences. Germany dominates the market in Europe as people become more aware of the different health advantages of shiitake mushrooms.
China’s shiitake mushroom market size was valued at USD 0.17 billion in 2022 and is expected to reach USD 0.33 billion by 2030, at a CAGR of 8.8% from 2023 to 2030.
China is the world's greatest producer of mushrooms. To suit the vast foreign and internal market demands, the country produces mushrooms and truffles. It is believed that more than 25 million farmers in China are actively involved in mushroom gathering, growing, processing, and marketing. Functional mushrooms are also employed in China to replicate meat textures; for example, shiitake mushrooms are used to make vegetarian floss, jerky, brisket, and so on. The market for processed mushroom foods is increasing as customers explore novel flavor profiles, nutrition, and health advantages. As a result of this factor, market participants are releasing additional products. As a result, the shiitake mushroom market in the Asian region is booming.
India's shiitake mushroom market size was valued at USD 0.13 billion in 2022 and is expected to reach USD 0.25 billion by 2030, at a CAGR of 8.7% from 2023 to 2030. Mushrooms such as shiitake, golden, oyster, and white button mushrooms, as well as dried and canned mushrooms, are popular among Indian customers. Because of current better lifestyle trends and product safety concerns, the shiitake mushroom industry in the region is expected to grow further. ​
Key Industry Players Analysis:
To increase their market position in the global shiitake mushroom market business, top companies focus on tactics such as adopting new technology, mergers & acquisitions, product developments, collaborations, partnerships, joint ventures, etc.
Latest Development:
Report Metrics
Report Attribute |
Details |
Study Period |
2022-2030 |
Base year |
2022 |
CAGR (%) |
8.5% |
Market Size |
2.3 billion in 2022 |
Projection period |
2023-2030 |
Projection unit |
Value (USD) |
Segments covered |
By Product Type, By Application, By Distribution Channel, and By Region. |
Report Scope |
Revenue Projection, competitive landscape, company ranking, growth factors, and trends |
Companies covered |
Bonduelle SA, Banken Champignons, Modern Mushroom Farms INC., Brewer's Mushrooms, Oyster Island Mushrooms LLC, Monterey Mushrooms, Inc., White Mountain Mushrooms, LLC., Hirano Mushroom LLC, Rain Forest Mushrooms, and Rocky Bottom Mushrooms LLC. |
By Product Type |
|
By Application |
|
By Distribution Channel |
|
Regional scope |
|
Scope of the Report
Global Shiitake Mushroom Market By Product Type:
Global Shiitake Mushroom Market By Application:
Global Shiitake Mushroom Market By Distribution Channel:
Global Shiitake Mushroom Market By Region:
Global shiitake mushroom market is expected to reach USD 4.4 billion by 2030.
The shiitake mushroom market is projected to have a CAGR of 8.5%.
Leading market players active in the global shiitake mushroom market are Bonduelle SA (France), Hirano Mushroom LLC (Kosovo), Mitoku Company, Ltd. (Japan), The Mushroom Company (U.S.), Agro Dutch Industries Ltd. (India), Modern Mushroom Farms (U.S.), and Banken Champignons (the Netherlands) among other
People are becoming more conscious about their food and are opting for a vegetarian diet. People's growing awareness of the health repercussions of consuming animals or animal products, as well as their concern for animal welfare, is driving market expansion.
Based on the application, the global shiitake mushroom market has been segmented into food and beverage, personal care, dietary supplements, and pharmaceuticals.
Political Factors- The stability or instability of the government has a significant impact on industries. You can foresee future legislative events in addition to selecting how businesses do business. Thus, the trajectory of law and policy-making in an environment impacts a company's marketing policies. Government policies shape a demographic's education, health, and infrastructure, necessitating a careful examination of potential dangers. In this instance, PESTEL comes in handy for enterprises.
Economic Factors- Observations conducted using the PESTEL model will highlight the environment's supply-demand models. The economic aspects will reveal all about the population's purchasing power. This, in turn, influences how you set your product prices. Government organizations and central banks are the primary sources of environmental economic indicators. External analysis through PESTEL, on the other hand, provides good findings for gaining perspective on a local level. Furthermore, economic circumstances will allow you to refinance your obligations whenever interest rates fall.
Social factors- The mushroom industry is heavily reliant on international trade. Despite the fact that the world's largest mushroom producers are in Asia, South America, and Africa, the food is most popular in Europe and North America. There are currently a number of international trade agreements in place to ensure the success of the shiitake mushroom business. Uncertain trade conditions (such as those involving the United States and China or the United Kingdom and Europe) are unlikely to have an impact on the shiitake mushroom business.
Technological Factors- One of the most significant technological advances in the food and beverage industries is genetic engineering. The practise of modifying products at the genetic level to improve yield, taste, shelf life, and other attributes is known as genetic engineering. Genetically modified mushrrom (labelled "GMO") is quickly gaining momentum in the market. Overall, genetic engineering should help the shiitake mushroom industry survive by increasing profitability for growers. However, due to a range of purported negative effects, some customers choose not to consume genetically modified food.
Environmental Factors- The effects of the substrate preparation procedure on the environment. The substrate elements (sawdust, rice bran, magnesium sulfate, gypsum, lime, sugar), plastic bag, neck ring, and transportation of these items all had an impact. It is clear that rice bran, sugar, and transportation had the most impact. Shiitake farmers may be unable to make rice bran and sugar more environmentally friendly. Farmers can, however, try to optimise the quantity of rice bran and sugar. Rice bran replacement with rice straw, corn cob, maize, and other agricultural byproducts with little environmental impact could be an option. It has been discovered that including wheat straw into the substrate increased shiitake output.
Legal Factors- shiitake mushroom, as a consumable commodity, is subject to food and drink rules in practically every jurisdiction across the world. This means it is governed by a plethora of laws governing how it should be stored, transported, and brewed. Furthermore, because shiitake mushroom contains a high level of caffeine, it is subject to caffeine standards in several regions of the world. These regulations are only becoming more stringent over time, yet safe shiitake mushroom handling is so simple that it shouldn't be a problem for the industry.
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