Global Sports Apparel Market- Market Overview:

The Global Sports Apparel market is expected to grow from USD 178.8 billion in 2021 to USD 304.9 billion by 2029, at a CAGR of 6.9% during the Projection period 2022-2029. The increasing awareness regarding a healthy lifestyle and the importance of playing sports drives the market's growth.

Sports apparel is any dress, footwear, or wearables worn while playing sports, such as running, jogging, etc. This help prevents sweat and the breathability of the body from enhancing physical activity. Sports apparel also help protect the body from extreme weather condition, improves blood circulation, prevent the body from any kind of injuries, and reduces their intensity. The rising urban population also increases the demand for sports apparel as people are becoming more continuous about their bodies and are involved in sports to keep themself healthy and fit. Women, children, and men from all age groups often go for walks, and they use sports shoes to keep a particular pace. The increasing adoption of smart sportswear, which is used to enhance the workout routine, propels the market’s growth.

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Market Dynamics:

Drivers:

• The increasing involvement of female participants in physical activities

The increasing number of females participating in various sports activities, such as football, athletics, basketball, and others, is helping grow the market. Women increasingly involve themselves in any kind of physical activity regularly as it helps in keeping themself fit and healthy. For instance, as per the data issued by Olympics.org, in 2018, the participation of women in the winter Olympics was 41%. Furthermore, there is also an increase in the number of female sporting events such as the FIFA women’s world cup, ICC women’s world cup, the women’s FIH hockey world cup, etc., specially designed to encourage women’s participation in sports fueling the market’s growth.

Restraints:

• Availability of counterfeit products

The increasing availability of counterfeit products in footwear, clothing and leather goods may hamper the market’s growth. The availability of counterfeit products leads to losses for the original manufacturers, which hampers the market's growth. For instance, data published by organizations for economic cooperation and development shows almost 3.3 percent of counterfeit products were being traded.

Opportunities:

• Increasing health consciousness

People these days are becoming more health conscious, and there is a surge in the number of gymnasium visits in various countries worldwide which is expected to provide an opportunity for market growth during the Projection period. The rising popularity of fitness apps also shows the growth in the people demanding sports apparel for use while in gymnasiums or while playing any sports. These factors provide lucrative growth opportunities for market growth.

Challenges

• Impact of COVID-19 pandemic

The COVID-19 pandemic has posed significant challenges in the global Sports apparel industry. This has forced everyone associated with the sports industry to work from home, and players were compelled to follow quarantine restrictions imposed by government orders. Moreover, the factories manufacturing sports Apparel were temporarily closed to stop the spread of the disease, which challenged the market’s growth. There was also disruption in the raw material supply chain as well, challenging the market’s growth.

Segmentation Analysis:

The global Sports Apparel market has been segmented based on product type, distribution channel, end-user, and region.

By Product Type

The product type segment includes apparel, footwear, and wearables. The Apparel segment led the Sports Apparel market with a market share of around 45.6% in 2021. The increasing demand for sports apparel while playing sports such as football, basketball, tennis, etc., propels the demand for the segment. Furthermore, the rising popularity of sports apparel as comfortable wear while doing any kind of physical activity supplements the segment’s growth.

By Distribution Channel

The distribution Channel segment includes online e-commerce stores, retail stores, and department & discount stores. The e-commerce stores segment led the Sports Apparel market with a market share of around 55.8% in 2021. The e-commerce stores have various options of branded sportswear of all sizes and for all gender which drives the segment’s growth. Furthermore, the return and exchange policy of these stores is very easy, which attracts customers to purchase sports apparel and footwear, supplementing the growth of this segment.

By End-User

The end-user segment includes men, women, and children. The men's segment led the Sports Apparel market with a market share of around 59.7% in 2021. Men are involved in various outdoor activities such as cycling, rock climbing, trekking, etc., which drives the segment’s growth. Furthermore, men usually wear sports apparel as they find it very comfortable, supplementing the segment’s growth.

By Regional Analysis:

The regions analyzed for the Sports Apparel market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. The Asia Pacific region dominated the Sports Apparel market and held a 42.6% share of the market revenue in 2021.

• The Asia Pacific region has registered the highest value for the year 2021. The increasing government investment in the sports sector propels the market’s growth in the region. Furthermore, the presence of a huge population base in the region, coupled with a flourishing interest in certain sports such as cricket, played as both professional and hobby in this region, is mainly fueling the growth of the sports apparel market.
• North America is expected to witness a considerable growth rate during the Projection period. The ongoing political, social, and economic significance of the sports industry in North America has mainly boosted demand for Sports apparel in the region. School-going children are involved in playing sports which adds impetus to the market’s growth in the region.

Global Sports Apparel Market- Country Analysis

• Germany

Germany's Sports Apparel market size was valued at USD 3.3 billion in 2021 and is expected to reach USD 5.1 billion by 2029, at a CAGR of 5.8% from 2022 to 2029. Germany is one of the leading nations in the Europe Sports apparel market. The factors such as increased funding by the government to encourage the inactive elderly population to engage in some physical activity, and the increasing focus of youngsters on health and wellness among the population is fueling the growth of the German sports apparel market.

• China

China's Sports Apparel market was valued at USD 2.05 billion in 2021 and is expected to reach USD 3.8 billion by 2029, at a CAGR of 8.1% from 2022 to 2029. China is one of the largest sports apparel markets. This is mainly attributed to the rising income, growing level of sports specialization, diversity of urban fitness options, and increased health awareness to boost the sports industry. For instance, in August 2021, the government of China announced its ambitious plan to make a 5 trillion-yuan sports industry by 2025. This size of the sports industry is about 69.5% higher than the size in 2019. Such government funding and policy assistance are expected to fuel the growth of the overall Sports Apparel industry growth. 

• India

India's Sports Apparel market size was valued at USD 4.3 billion in 2021 and is expected to reach USD 7.8 billion by 2029, at a CAGR of 7.8% from 2022 to 2029. India is one of the strongest growing economies in Asia. In addition, increasing health awareness amongst Indian consumers and adopting several fitness activities such as swimming, gymnasium, aerobics, running, jogging, etc., increases the need for sports apparel. A shift in the lifestyle of the younger generation also propels the market’s growth in the region.

Key Industry Players Analysis:                         

To increase their market position in the global Sports Apparel business, top companies are focusing on tactics such as adopting new technology, mergers & acquisitions, product developments, collaborations, and partnerships, joint ventures, etc.

• Adidas AG
• Amer Sports
• Callaway Golf Co.
• Sumitomo Rubber Industries Limited
• Nike, Inc.
• Puma SE
• Mizuno Corporation
• Sports Direct International PLC
• Under Armour
• Yonex Co., Ltd

Latest Development:

• In August 2019, Nike announced the acquisition of Celect, which is a Boston-based company and a demand sensing firm and retail predictive analytics firm.
• In October 2019, Puma declared the launch of its apparel collection through collaboration with Cloud9.

Report Metrics

Report Attribute	Details
Study Period	2021-2029
Base year	2021
CAGR (%)	6.9%
Market Size	178.8 billion in 2021
Projection period	2022-2029
Projection unit	Value (USD)
Segments covered	Product type, distribution channel, end-user, and Regions
Report Scope	Revenue Projection, competitive landscape, company ranking, growth factors, and trends
Companies covered	Adidas AG, Amer Sports, Callaway Golf Co., Sumitomo Rubber Industries Limited, Nike, Inc., Puma SE, Mizuno Corporation, Sports Direct International PLC, Under Armour, Yonex Co., Ltd. among others
By Product Type	Apparel Footwear Wearables
By Distribution Channel	E-commerce stores Retail stores Department & discount stores
By End-User	Men Women Children
Regional scope	North America Europe Asia-Pacific South America Middle East and Africa

Scope of the Report                

Global Sports Apparel Market by Product Type:

• Apparel
• Footwear
• Wearables

Global Sports Apparel Market by Distribution Channel:

• E-commerce stores
• Retail stores
• Department & discount stores

Global Sports Apparel Market by End-User:

• Men
• Women
• Children

Global Sports Apparel Market by Region:

• North America
  • USA
  • Canada
  • Mexico
• Europe
  • Germany
  • France
  • UK
  • Italy
  • Spain
  • Russia
• Asia-Pacific
  • Japan
  • China
  • India
  • Korea
  • Southeast Asia
• South America
  • Brazil
  • Peru
• Middle East and Africa
  • UAE
  • South Africa
  • Saudi Arabia

Political Factors- Every country has its share of a potential trade war among market players due to the political indifference in the region. The company is enjoying stable currency, low-interest rate conditions, and very competitive tax arrangements that help the company in advancing growth. But if the same government imposes heavy taxes on imports of sports materials to protect the interests of local industrialists, not only the sports items will become expensive, but also the sales will drop, which eventually leads to the loss of trust in the brand. Even government entities can tie up with brands to sponsor their players at international and national levels.

Economical Factors- Subsidies are available in several countries to encourage investment in renewable technologies. Prominent players in the sports apparel market can take advantage of it and invest in renewable technologies to maintain long-term viability. Due to the improved brand image, this investment will help increase shareholder satisfaction and extend the client base. Additionally, emerging markets are expected to continue to grow slightly faster than developed markets in the Projection period. For instance, India's GDP grew by 7.3%, whereas China registered a GDP growth of 6.2% in 2019. This continued economic growth is expected to drive the demand for sports.

Social Factor- The increasing trend of sports activities among consumers in various regions and countries, like yoga, gymnasium, and swimming, among millennials. The huge popularity of sports such as basketball, football, basketball, hockey, cricket, and lacrosse in this region is mainly fueling the growth of the sports apparel market. The ongoing political, social, and economic significance of the sports industry in the Asia-Pacific has mainly boosted demand for Sports Equipment in countries such as China, India, and Japan, among others. In addition, major global sports mega-events are repeatedly being hosted in Asia-Pacific countries propelling the market’s growth.

Technological Factors- With the advancement of technology in sports apparel and digital transformation accelerated the development of a direct relationship with consumers. Market players are incorporating new technology such as Artificial Technology to ease customers' shopping. They are incorporating the latest technologies so that the customers can try the outfits online using different Artificial Intelligence (AI) techniques. With the penetration of the Internet, they can now use techniques like E-Wallets and UPI for purchasing sports apparel from e-commerce stores.

Environmental Factors- Subsidies are available in several countries to encourage investment in renewable technologies. Prominent players can take advantage of it and invest in renewable technologies to maintain long-term viability. Due to the improved brand image, this investment will help increase shareholder satisfaction and extend the client base. Several raw materials used in developing sports apparel cause pollution and damage the environment to a great extent which needs to work on to reduce the pollution.

Legal Factors- Before entering a market, every firm must check the legal aspects of the particular country and geography. The company alleged that some competitors had replicated its registered brand and slogan. It was also reported that some competitors use logos with the same typeface and color as a  brand. But this case was fought in a country where the Judicial system is not that powerful then they will have no choice but to let them use it. Also, recently Indian government has been reducing tariffs on the import of sports goods which will help the brand to compete with the local brands.

1. Introduction
   • Objectives of the Study
   • Market Definition
   • Research Scope
2. Research Methodology and Assumptions
3. Executive Summary
4. Premium Insights
   • Porter’s Five Forces Analysis
   • Value Chain Analysis
   • Top Investment Pockets
     • Market Attractiveness Analysis By Product Type
     • Market Attractiveness Analysis By Distribution Channel
     • Market Attractiveness Analysis By End-User
   • Industry Trends
5. Market Dynamics
   • Market Evaluation
   • Drivers
     • Increasing involvement of female participants in physical activities
   • Restrains
     • Availability of counterfeit products
   • Opportunities
     • Increasing health consciouness
   • Challenges
     • Impact of COVID-19 pandemic

6. Global Sports Apparel Market Analysis and Projection, By Product Type
   • Segment Overview
   • Apparel
   • Footwear
   • Wearables
7. Global Sports Apparel Market Analysis and Projection, By Distribution Channel
   • Segment Overview
   • E-commerce stores
   • Retail stores
   • Department & discount stores
8. Global Sports Apparel Market Analysis and Projection, By End-User
   • Segment Overview
   • Men
   • Women
   • Children
9. Global Sports Apparel Market Analysis and Projection, By Regional Analysis
   • Segment Overview
   • North America
     • USA
     • Canada
     • Mexico
   • Europe
     • Germany
     • France
     • UK
     • Italy
     • Spain
   • Asia-Pacific
     • Japan
     • China
     • India
   • South America
     • Brazil
   • Middle East and Africa
     • UAE
     • South Africa

10. Global Sports Apparel Market-Competitive Landscape
    • Overview
    • Market Share of Key Players in the Sports Apparel Market
      • Global Company Market Share
      • North America Company Market Share
      • Europe Company Market Share
      • APAC Company Market Share
    • Competitive Situations and Trends
      • Product Type Launches and Developments
      • Partnerships, Collaborations, and Agreements
      • Mergers & Acquisitions
      • Expansions

11. Company Profiles
    • Adidas AG
      • Business Overview
      • Company Snapshot
      • Company Market Share Analysis
      • Company Product Type Portfolio
      • Recent Developments
      • SWOT Analysis
    • Amer Sports
      • Business Overview
      • Company Snapshot
      • Company Market Share Analysis
      • Company Product Type Portfolio
      • Recent Developments
      • SWOT Analysis
    • Callaway Golf Co.
      • Business Overview
      • Company Snapshot
      • Company Market Share Analysis
      • Company Product Type Portfolio
      • Recent Developments
      • SWOT Analysis
    • Sumitomo Rubber Industries Limited
      • Business Overview
      • Company Snapshot
      • Company Market Share Analysis
      • Company Product Type Portfolio
      • Recent Developments
      • SWOT Analysis
    • Nike, Inc.
      • Business Overview
      • Company Snapshot
      • Company Market Share Analysis
      • Company Product Type Portfolio
      • Recent Developments
      • SWOT Analysis
    • Puma SE
      • Business Overview
      • Company Snapshot
      • Company Market Share Analysis
      • Company Product Type Portfolio
      • Recent Developments
      • SWOT Analysis
    • Mizuno Corporation
      • Business Overview
      • Company Snapshot
      • Company Market Share Analysis
      • Company Product Type Portfolio
      • Recent Developments
      • SWOT Analysis
    • Sports Direct International PLC
      • Business Overview
      • Company Snapshot
      • Company Market Share Analysis
      • Company Product Type Portfolio
      • Recent Developments
      • SWOT Analysis
    • Under Armour
      • Business Overview
      • Company Snapshot
      • Company Market Share Analysis
      • Company Product Type Portfolio
      • Recent Developments
      • SWOT Analysis
    • Yonex Co., Ltd
      • Business Overview
      • Company Snapshot
      • Company Market Share Analysis
      • Company Product Type Portfolio
      • Recent Developments
      • SWOT Analysis

List of Table

1. Global Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
2. Global Apparels Sports Apparel Market, By Region, 2021–2029(USD Billion)
3. Global Footwears Sports Apparel Market, By Region, 2021–2029(USD Billion)
4. Global Wearables Sports Apparel Market, By Region, 2021–2029(USD Billion)
5. Global Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
6. Global E-commerce stores Sports Apparel Market, By Region, 2021–2029(USD Billion)
7. Global Retail stores Sports Apparel Market, By Region, 2021–2029(USD Billion)
8. Global Department & discount stores Sports Apparel Market, By Region, 2021–2029(USD Billion)
9. Global Sports Apparel Market, By End-User, 2021–2029(USD Billion)
10. Global Men Sports Apparel Market, By Region, 2021–2029(USD Billion)
11. Global Women Sports Apparel Market, By Region, 2021–2029(USD Billion)
12. Global Children Sports Apparel Market, By Region, 2021–2029(USD Billion)
13. Global Sports Apparel Market, By Region, 2021–2029(USD Billion)
14. North America Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
15. North America Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
16. North America Sports Apparel Market, By End-User, 2021–2029(USD Billion)
17. USA Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
18. USA Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
19. USA Sports Apparel Market, By End-User, 2021–2029(USD Billion)
20. Canada Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
21. Canada Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
22. Canada Sports Apparel Market, By End-User, 2021–2029(USD Billion)
23. Mexico Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
24. Mexico Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
25. Mexico Sports Apparel Market, By End-User, 2021–2029(USD Billion)
26. Europe Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
27. Europe Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
28. Europe Sports Apparel Market, By End-User, 2021–2029(USD Billion)
29. Germany Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
30. Germany Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
31. Germany Sports Apparel Market, By End-User, 2021–2029(USD Billion)
32. France Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
33. France Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
34. France Sports Apparel Market, By End-User, 2021–2029(USD Billion)
35. UK Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
36. UK Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
37. UK Sports Apparel Market, By End-user, 2021–2029(USD Billion)
38. Italy Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
39. Italy Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
40. Italy Sports Apparel Market, By End-user, 2021–2029(USD Billion)
41. Spain Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
42. Spain Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
43. Spain Sports Apparel Market, By End-user, 2021–2029(USD Billion)
44. Asia Pacific Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
45. Asia Pacific Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
46. Asia Pacific Sports Apparel Market, By End-user, 2021–2029(USD Billion)
47. Japan Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
48. Japan Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
49. Japan Sports Apparel Market, By End-User, 2021–2029(USD Billion)
50. China Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
51. China Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
52. China Sports Apparel Market, By End-User, 2021–2029(USD Billion)
53. India Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
54. India Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
55. India Sports Apparel Market, By End-User, 2021–2029(USD Billion)
56. South America Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
57. South America Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
58. South America Sports Apparel Market, By End-User, 2021–2029(USD Billion)
59. Brazil Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
60. Brazil Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
61. Brazil Sports Apparel Market, By End-User, 2021–2029(USD Billion)
62. Middle East and Africa Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
63. Middle East and Africa Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
64. Middle East and Africa Sports Apparel Market, By End-User, 2021–2029(USD Billion)
65. UAE Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
66. UAE Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
67. UAE Sports Apparel Market, By End-User, 2021–2029(USD Billion)
68. South Africa Sports Apparel Market, By Product Type, 2021–2029(USD Billion)
69. South Africa Sports Apparel Market, By Distribution Channel, 2021–2029(USD Billion)
70. South Africa Sports Apparel Market, By End-User, 2021–2029(USD Billion)

List of Figures 

1. Global Sports Apparel Market Segmentation
2. Sports Apparel Market: Research Methodology
3. Market Size Estimation Methodology: Bottom-Up Approach
4. Market Size Estimation Methodology: Top-Down Approach
5. Data Triangulation
6. Porter’s Five Forces Analysis
7. Value Chain Analysis
8. Global Sports Apparel Market Attractiveness Analysis By Product Type
9. Global Sports Apparel Market Attractiveness Analysis By Distribution Channel
10. Global Sports Apparel Market Attractiveness Analysis By End-User
11. Global Sports Apparel Market Attractiveness Analysis By Region
12. Global Sports Apparel Market: Dynamics
13. Global Sports Apparel Market Share By Product Type (2021 & 2029)
14. Global Sports Apparel Market Share By Distribution Channel (2021 & 2029)
15. Global Sports Apparel Market Share By End-User (2021 & 2029)
16. Global Sports Apparel Market Share by Regions (2021 & 2029)
17. Global Sports Apparel Market Share by Company (2020)